/* ============================================================
   Efficient Adjuster — v2
   Palette carried from existing brand; type extended with a
   utility mono face so labels read like a claim-file record.
   ============================================================ */

@import url('https://fonts.googleapis.com/css2?family=Sora:wght@400;600;700;800&family=Inter:wght@400;500;600&family=IBM+Plex+Mono:wght@400;500&display=swap');

:root{
  --paper:#FFFFFF;
  --porcelain:#F4F9FC;
  --mist:#E4F1F9;
  --line:#D2E6F1;
  --line-soft:#E8F1F7;

  --ink:#0B2337;
  --ink-soft:#547088;
  --ink-faint:#8AA3B5;

  --navy:#0E4D77;
  --navy-deep:#072B45;
  --steel:#1379AE;
  --cyan:#18A8E8;
  --coral:#C0342A;
  --coral-deep:#9E2820;

  --font-head:"Sora",system-ui,sans-serif;
  --font-body:"Inter",system-ui,sans-serif;
  --font-rec:"IBM Plex Mono",ui-monospace,monospace;

  --r-sm:6px; --r:10px; --r-lg:16px; --r-pill:999px;
  --sh-sm:0 2px 8px rgba(11,35,55,.06);
  --sh-md:0 14px 34px -14px rgba(11,35,55,.22);
  --sh-lg:0 30px 70px -28px rgba(11,35,55,.38);
  --wrap:1180px;
}

*{box-sizing:border-box}
html{scroll-behavior:smooth}
body{
  margin:0;font-family:var(--font-body);color:var(--ink);
  background:var(--paper);line-height:1.65;-webkit-font-smoothing:antialiased;
}
img{max-width:100%;display:block}
a{color:var(--steel);text-decoration:none}
a:hover{color:var(--navy)}
:focus-visible{outline:3px solid var(--cyan);outline-offset:3px;border-radius:4px}

h1,h2,h3,h4{font-family:var(--font-head);color:var(--ink);line-height:1.15;margin:0 0 .5em;letter-spacing:-.02em}
h1{font-size:clamp(2.1rem,5vw,3.5rem);font-weight:800}
h2{font-size:clamp(1.6rem,3.4vw,2.4rem);font-weight:700}
h3{font-size:1.2rem;font-weight:700}
p{margin:0 0 1.1em}
.lede{font-size:1.15rem;color:var(--ink-soft);max-width:62ch}

.wrap{max-width:var(--wrap);margin:0 auto;padding:0 24px}
.skip-link{position:absolute;left:-9999px}
.skip-link:focus{left:12px;top:12px;background:var(--ink);color:#fff;padding:10px 16px;z-index:99}

/* ---------- The eyebrow ----------
   The ONLY place monospace appears (plus a year in the stages list).
   Restraint is what makes it read as a choice rather than a tic. */
.rec{
  font-family:var(--font-rec);font-size:.72rem;font-weight:500;
  text-transform:uppercase;letter-spacing:.14em;color:var(--steel);
  display:inline-flex;align-items:center;gap:.6em;margin-bottom:1rem;
}
.rec::before{content:"";width:22px;height:1px;background:var(--cyan)}
.rec--light{color:var(--cyan)}
.rec--light::before{background:var(--cyan)}

/* ---------- Buttons ---------- */
.btn{
  display:inline-flex;align-items:center;justify-content:center;gap:.5em;
  font-family:var(--font-head);font-weight:600;font-size:.95rem;
  padding:14px 26px;border-radius:var(--r-pill);border:1.5px solid transparent;
  cursor:pointer;transition:transform .15s ease,background .15s ease,border-color .15s ease;
}
.btn:hover{transform:translateY(-2px)}
.btn--primary{background:var(--navy);color:#fff}
.btn--primary:hover{background:var(--navy-deep);color:#fff}
.btn--accent{background:var(--coral);color:#fff}
.btn--accent:hover{background:var(--coral-deep);color:#fff}
.btn--ghost{border-color:var(--line);color:var(--ink);background:transparent}
.btn--ghost:hover{border-color:var(--ink);color:var(--ink)}
.btn--light{background:#fff;color:var(--ink)}
.btn--light:hover{color:var(--ink)}
.btn--onDark{border-color:rgba(255,255,255,.35);color:#fff;background:transparent}
.btn--onDark:hover{border-color:#fff;color:#fff}
@media(prefers-reduced-motion:reduce){.btn:hover{transform:none}}

/* ---------- Header ---------- */
.site-header{position:sticky;top:0;z-index:50;background:rgba(255,255,255,.94);backdrop-filter:blur(8px);border-bottom:1px solid var(--line-soft)}
.hbar{display:flex;align-items:center;justify-content:space-between;gap:20px;padding:14px 0}
.brand__logo{height:38px;width:auto}
.nav{display:flex;align-items:center;gap:26px}
.nav a{font-family:var(--font-head);font-weight:600;font-size:.92rem;color:var(--ink)}
.nav a:hover{color:var(--steel)}
.nav .btn{padding:10px 20px}
.nav-toggle{display:none;background:none;border:1.5px solid var(--line);border-radius:var(--r-sm);padding:9px 11px;cursor:pointer}
.nav-toggle span{display:block;width:18px;height:2px;background:var(--ink);margin:3px 0}
@media(max-width:900px){
  .nav{display:none;position:absolute;top:100%;left:0;right:0;background:#fff;flex-direction:column;align-items:stretch;gap:0;padding:8px 24px 20px;border-bottom:1px solid var(--line)}
  .nav.open{display:flex}
  .nav a{padding:13px 0;border-bottom:1px solid var(--line-soft)}
  .nav .btn{margin-top:14px;justify-content:center}
  .nav-toggle{display:block}
}

/* ---------- Sections ---------- */
.sec{padding:88px 0}
.sec--tight{padding:60px 0}
.sec--porcelain{background:var(--porcelain)}
.sec--ink{background:var(--ink);color:#fff}
.sec--ink h2,.sec--ink h3{color:#fff}
.sec--ink p{color:#B9CCDA}
.sec--navy{background:linear-gradient(160deg,var(--navy-deep),var(--navy));color:#fff}
.sec--navy h2,.sec--navy h3{color:#fff}
.sec--navy p{color:#C2D8E7}
.sec-head{max-width:66ch;margin-bottom:44px}

/* ---------- Hero: the thesis ---------- */
.hero{background:linear-gradient(165deg,var(--navy-deep) 0%,var(--navy) 62%,var(--steel) 140%);color:#fff;padding:96px 0 0;overflow:hidden}
.hero h1{color:#fff;max-width:16ch}
.hero__lede{color:#C8DCEA;font-size:1.2rem;max-width:56ch;margin-bottom:32px}
.hero__cta{display:flex;flex-wrap:wrap;gap:12px}
.hero__thesis{
  margin:38px 0 0;padding:22px 0 0;border-top:1px solid rgba(255,255,255,.18);
  font-family:var(--font-body);font-style:italic;font-size:1.02rem;line-height:1.65;color:#9FC3DA;max-width:56ch;
}
.hero__thesis strong{color:#fff;font-weight:500}

/* File-tab doors: the three audiences, as tabs on a file */
.doors{display:grid;grid-template-columns:repeat(3,1fr);gap:0;margin-top:76px}
.door{
  background:#fff;color:var(--ink);padding:34px 28px 30px;text-align:left;
  border-right:1px solid var(--line);position:relative;
  transition:transform .18s ease, background .18s ease;
}
.door:last-child{border-right:0}
.door:first-child{border-radius:var(--r-lg) 0 0 0}
.door:last-child{border-radius:0 var(--r-lg) 0 0}
.door::before{content:"";position:absolute;top:0;left:0;right:0;height:4px;background:var(--cyan);opacity:0;transition:opacity .18s ease}
.door:hover{transform:translateY(-6px);background:#fff}
.door:hover::before{opacity:1}
.door h3{margin-bottom:6px;font-size:1.15rem}
.door p{font-size:.94rem;color:var(--ink-soft);margin-bottom:14px}
.door__go{font-family:var(--font-head);font-weight:600;font-size:.9rem;color:var(--steel)}
.door:hover .door__go{color:var(--navy)}
@media(max-width:860px){
  .doors{grid-template-columns:1fr;margin-top:52px}
  .door{border-right:0;border-bottom:1px solid var(--line);border-radius:0!important}
  .door:last-child{border-bottom:0}
  .door:first-child{border-radius:var(--r-lg) var(--r-lg) 0 0!important}
}

/* ---------- Grid & cards ---------- */
.grid{display:grid;gap:24px}
.g2{grid-template-columns:repeat(2,1fr)}
.g3{grid-template-columns:repeat(3,1fr)}
.g4{grid-template-columns:repeat(4,1fr)}
@media(max-width:960px){.g3,.g4{grid-template-columns:repeat(2,1fr)}}
@media(max-width:680px){.g2,.g3,.g4{grid-template-columns:1fr}}

.card{background:#fff;border:1px solid var(--line);border-radius:var(--r-lg);padding:28px;box-shadow:var(--sh-sm)}
.card h3{margin-bottom:8px}
.card p{color:var(--ink-soft);font-size:.96rem;margin-bottom:0}
.card--lift{transition:transform .18s ease,box-shadow .18s ease}
.card--lift:hover{transform:translateY(-5px);box-shadow:var(--sh-md)}
@media(prefers-reduced-motion:reduce){.card--lift:hover,.door:hover{transform:none}}

/* Failure cards — each maps a book to a P&L line */
.fail{background:#fff;border:1px solid var(--line);border-radius:var(--r-lg);overflow:hidden;display:flex;flex-direction:column}
.fail__top{padding:26px 26px 20px}
.fail__label{font-family:var(--font-head);font-weight:600;font-size:.8rem;color:var(--coral);margin-bottom:10px}
.fail h3{font-size:1.25rem;margin-bottom:10px}
.fail p{color:var(--ink-soft);font-size:.95rem;margin-bottom:0}
.fail__cost{margin-top:auto;padding:16px 26px;background:var(--porcelain);border-top:1px solid var(--line);font-family:var(--font-body);font-size:.88rem;color:var(--ink-soft);line-height:1.55}
.fail__cost b{color:var(--ink);font-weight:600;display:block;font-size:.8rem;margin-bottom:3px;letter-spacing:0;text-transform:none}

/* ---------- Book cards ---------- */
.book{background:#fff;border:1px solid var(--line);border-radius:var(--r-lg);overflow:hidden;display:flex;flex-direction:column;transition:transform .18s ease,box-shadow .18s ease}
.book:hover{transform:translateY(-5px);box-shadow:var(--sh-md)}
.book__img{background:var(--porcelain);padding:26px;display:flex;justify-content:center}
.book__img img{max-height:250px;width:auto;border-radius:var(--r-sm);box-shadow:var(--sh-md)}
.book__body{padding:22px 24px 24px;display:flex;flex-direction:column;flex:1}
.book__kicker{font-family:var(--font-head);font-weight:600;font-size:.78rem;letter-spacing:.02em;color:var(--steel);margin-bottom:8px}
.book h3{font-size:1.1rem;margin-bottom:8px}
.book p{font-size:.92rem;color:var(--ink-soft);flex:1}
.book a.book__link{font-family:var(--font-head);font-weight:600;font-size:.88rem}

/* ---------- Pricing ---------- */
.price{background:#fff;border:1px solid var(--line);border-radius:var(--r-lg);padding:30px;display:flex;flex-direction:column;position:relative}
.price--feature{border:2px solid var(--navy);box-shadow:var(--sh-md)}
.price__flag{position:absolute;top:-13px;left:30px;background:var(--navy);color:#fff;font-family:var(--font-head);font-weight:600;font-size:.78rem;padding:6px 14px;border-radius:var(--r-pill)}
.price__name{font-family:var(--font-head);font-weight:700;font-size:1.1rem;margin-bottom:4px}
.price__amt{font-family:var(--font-head);font-weight:800;font-size:2.2rem;color:var(--ink);line-height:1.1;margin:10px 0 2px}
.price__unit{font-family:var(--font-body);font-size:.88rem;color:var(--ink-faint);margin-bottom:20px}
.price ul{list-style:none;margin:0 0 24px;padding:0;flex:1}
.price li{font-size:.93rem;color:var(--ink-soft);padding:8px 0 8px 24px;position:relative;border-bottom:1px solid var(--line-soft)}
.price li::before{content:"";position:absolute;left:0;top:16px;width:9px;height:2px;background:var(--cyan)}
.price li:last-child{border-bottom:0}
.price .btn{width:100%}

/* ---------- Forms ---------- */
.form{display:grid;gap:12px;max-width:520px}
.form--inline{grid-template-columns:1fr auto;align-items:start}
@media(max-width:560px){.form--inline{grid-template-columns:1fr}}
.field{display:grid;gap:6px}
.field label{font-family:var(--font-head);font-size:.86rem;font-weight:600;color:var(--ink-soft)}
input,select,textarea{
  font-family:var(--font-body);font-size:1rem;padding:13px 16px;
  border:1.5px solid var(--line);border-radius:var(--r);background:#fff;color:var(--ink);width:100%;
}
input:focus,select:focus,textarea:focus{border-color:var(--cyan);outline:none}
.sec--navy input,.sec--navy select,.sec--navy textarea,.sec--ink input{border-color:rgba(255,255,255,.25);background:rgba(255,255,255,.08);color:#fff}
.sec--navy input::placeholder,.sec--ink input::placeholder{color:#8FB0C6}
.sec--navy .field label,.sec--ink .field label{color:#9FC3DA}
.form__note{font-size:.82rem;color:var(--ink-faint);margin:0}
.sec--navy .form__note{color:#8FB0C6}

/* ---------- Callout / compliance strip ---------- */
.strip{border:1px solid var(--line);background:var(--porcelain);border-radius:var(--r-lg);padding:22px 26px;font-size:.93rem;color:var(--ink-soft)}
.strip b{color:var(--ink)}
.strip--mono{font-family:var(--font-body);font-size:1rem;line-height:1.7}

/* ---------- Stat row ---------- */
.stats{display:flex;flex-wrap:wrap;gap:44px;margin-top:8px}
.stat__n{font-family:var(--font-head);font-weight:800;font-size:1.9rem;color:#fff;line-height:1}
.stat__l{font-family:var(--font-body);font-size:.9rem;color:#8FB0C6;margin-top:6px}

/* ---------- Author ---------- */
.author{display:grid;grid-template-columns:1fr 1fr;gap:56px;align-items:center}
@media(max-width:860px){.author{grid-template-columns:1fr;gap:32px}}
.carriers{font-family:var(--font-body);font-size:1rem;color:var(--ink-soft);line-height:1.9}

/* ---------- Footer ---------- */
.site-footer{background:var(--ink);color:#8FB0C6;padding:64px 0 28px;font-size:.92rem}
.site-footer h4{color:#fff;font-size:.9rem;font-family:var(--font-head);font-weight:600;letter-spacing:0;margin-bottom:14px}
.site-footer a{color:#8FB0C6}
.site-footer a:hover{color:#fff}
.foot{display:grid;grid-template-columns:2fr 1fr 1fr 1fr;gap:36px}
@media(max-width:860px){.foot{grid-template-columns:1fr 1fr}}
@media(max-width:520px){.foot{grid-template-columns:1fr}}
.site-footer ul{list-style:none;margin:0;padding:0}
.site-footer li{margin-bottom:9px}
.foot__logo{height:34px;margin-bottom:16px}
.foot__legal{margin-top:44px;padding-top:22px;border-top:1px solid rgba(255,255,255,.1);font-size:.8rem;color:#6E8CA1;display:flex;flex-wrap:wrap;gap:18px;justify-content:space-between}

/* ---------- Utility ---------- */
.center{text-align:center}
.center .lede,.center .sec-head{margin-left:auto;margin-right:auto}
.mt0{margin-top:0}
.mb0{margin-bottom:0}

/* ============================================================
   v2.1 — headline fix on dark sections + visual weight
   ============================================================ */

/* BUG FIX: h1 was inheriting --ink on dark backgrounds = invisible */
.sec--ink h1,.sec--navy h1,.hero h1{color:#fff}
.sec--ink .lede,.sec--navy .lede{color:#B9CCDA}

/* ---------- Hero: cover collage carries the visual weight ---------- */
.hero__grid{display:grid;grid-template-columns:1.05fr .95fr;gap:56px;align-items:center}
@media(max-width:960px){.hero__grid{grid-template-columns:1fr;gap:40px}}

.hero{position:relative}
.hero::after{
  content:"";position:absolute;inset:0;pointer-events:none;
  background-image:
    linear-gradient(rgba(255,255,255,.045) 1px,transparent 1px),
    linear-gradient(90deg,rgba(255,255,255,.045) 1px,transparent 1px);
  background-size:64px 64px;
  mask-image:radial-gradient(120% 90% at 70% 10%,#000 20%,transparent 75%);
  -webkit-mask-image:radial-gradient(120% 90% at 70% 10%,#000 20%,transparent 75%);
}
.hero .wrap{position:relative;z-index:1}

/* Book covers — sized by HEIGHT, never by container width, so they
   cannot blow out when the grid collapses to one column. */
.fan{display:flex;justify-content:center;align-items:flex-end;gap:16px;flex-wrap:nowrap}
.fan img{
  width:auto;height:clamp(150px,19vw,260px);flex:0 0 auto;border-radius:5px;
  box-shadow:0 24px 44px -18px rgba(0,0,0,.6), 0 0 0 1px rgba(255,255,255,.09);
  transition:transform .25s ease;
}
.fan img:nth-child(2){height:clamp(170px,22vw,300px)}
.fan img:hover{transform:translateY(-8px)}
@media(max-width:960px){
  .fan{margin-top:12px}
  .fan img{height:clamp(130px,26vw,190px)}
  .fan img:nth-child(2){height:clamp(148px,30vw,220px)}
}
@media(prefers-reduced-motion:reduce){.fan img:hover{transform:none}}

/* ---------- Photo slots ----------
   A real <img>. If the file isn't there yet, JS removes the whole media
   column and the layout collapses to a clean single column — no empty box. */
.photo{position:relative;margin:0;border-radius:var(--r-lg);overflow:hidden;box-shadow:var(--sh-md);background:var(--porcelain)}
.photo img{width:100%;height:100%;object-fit:cover;display:block;aspect-ratio:4/3}
.photo--tall img{aspect-ratio:3/4}
.photo__cap{
  position:absolute;left:0;right:0;bottom:0;z-index:1;padding:18px 22px;
  background:linear-gradient(transparent,rgba(7,43,69,.92));
  font-family:var(--font-body);font-size:.9rem;color:#C8DCEA;
}
.photo__cap b{display:block;color:#fff;font-family:var(--font-head);font-weight:600;font-size:1rem;margin-bottom:2px}

/* When the photo is absent, the split becomes a single readable column
   rather than a half-empty two-column layout. */
.split--solo{grid-template-columns:1fr}
.split--solo > div{max-width:62ch}
.split--solo h1,.split--solo h2{max-width:20ch}

/* ---------- Icons in the failure cards ---------- */
.fail__icon{width:44px;height:44px;margin-bottom:16px;color:var(--steel)}
.fail__icon svg{width:100%;height:100%;display:block}

/* ---------- Split feature: image + copy ---------- */
.split{display:grid;grid-template-columns:1fr 1fr;gap:56px;align-items:center}
.split--flip .split__media{order:2}
@media(max-width:860px){.split{grid-template-columns:1fr;gap:32px}.split--flip .split__media{order:0}}

/* ---------- Book covers: bigger, with more presence ---------- */
.book__img{padding:34px 26px;background:linear-gradient(160deg,var(--porcelain),var(--mist))}
.book__img img{max-height:290px;box-shadow:0 26px 50px -18px rgba(11,35,55,.45)}

/* ---------- Portrait ---------- */
.portrait{border-radius:var(--r-lg);overflow:hidden;box-shadow:var(--sh-lg);background-color:var(--navy-deep);background-image:linear-gradient(150deg,var(--navy-deep),var(--steel));min-height:420px;background-size:cover;background-position:center top}

/* ---------- Marquee of carriers ---------- */
.carrier-strip{display:flex;flex-wrap:wrap;gap:10px;margin-top:22px}
.chip{
  font-family:var(--font-head);font-size:.82rem;font-weight:600;letter-spacing:0;
  padding:8px 14px;border-radius:var(--r-pill);border:1px solid rgba(255,255,255,.22);color:#C8DCEA;
}
.sec--porcelain .chip{border-color:var(--line);color:var(--ink-soft)}

/* ============================================================
   Chat widget
   ============================================================ */
.eachat{position:fixed;right:20px;bottom:20px;z-index:200;font-family:var(--font-body)}

.eachat__fab{
  display:flex;align-items:center;gap:9px;padding:14px 20px;border:0;cursor:pointer;
  border-radius:var(--r-pill);background:var(--navy);color:#fff;
  font-family:var(--font-head);font-weight:600;font-size:.92rem;
  box-shadow:0 14px 34px -10px rgba(11,35,55,.55);
  transition:transform .15s ease,background .15s ease;
}
.eachat__fab:hover{transform:translateY(-2px);background:var(--navy-deep)}
.eachat__fab svg{width:20px;height:20px}
.eachat.is-open .eachat__fab{display:none}
@media(prefers-reduced-motion:reduce){.eachat__fab:hover{transform:none}}

.eachat__panel{
  width:min(390px,calc(100vw - 32px));height:min(580px,calc(100vh - 100px));
  background:#fff;border:1px solid var(--line);border-radius:var(--r-lg);
  box-shadow:0 40px 90px -30px rgba(11,35,55,.5);
  display:flex;flex-direction:column;overflow:hidden;
}
.eachat__panel[hidden]{display:none}

.eachat__head{
  display:flex;align-items:center;justify-content:space-between;gap:12px;
  padding:16px 18px;background:var(--ink);color:#fff;
}
.eachat__head strong{font-family:var(--font-head);font-size:1rem;display:block}
.eachat__rec{
  font-family:var(--font-head);font-size:.75rem;font-weight:600;
  color:var(--cyan);margin-bottom:3px;
}
.eachat__x{background:none;border:0;color:#8FB0C6;font-size:1.6rem;line-height:1;cursor:pointer;padding:0 4px}
.eachat__x:hover{color:#fff}

.eachat__log{flex:1;overflow-y:auto;padding:18px;display:flex;flex-direction:column;gap:10px;background:var(--porcelain)}
.eachat__msg{max-width:86%;padding:11px 15px;border-radius:14px;font-size:.93rem;line-height:1.55}
.eachat__msg a{text-decoration:underline}
.eachat__msg--bot{background:#fff;border:1px solid var(--line);color:var(--ink);align-self:flex-start;border-bottom-left-radius:4px}
.eachat__msg--user{background:var(--navy);color:#fff;align-self:flex-end;border-bottom-right-radius:4px}
.eachat__msg--user a{color:#fff}

.eachat__typing{display:flex;gap:4px;align-items:center;padding:14px 15px}
.eachat__typing span{width:6px;height:6px;border-radius:50%;background:var(--ink-faint);animation:eabounce 1.2s infinite}
.eachat__typing span:nth-child(2){animation-delay:.15s}
.eachat__typing span:nth-child(3){animation-delay:.3s}
@keyframes eabounce{0%,60%,100%{opacity:.3;transform:translateY(0)}30%{opacity:1;transform:translateY(-3px)}}
@media(prefers-reduced-motion:reduce){.eachat__typing span{animation:none;opacity:.5}}

.eachat__chips{display:flex;flex-wrap:wrap;gap:6px;padding:0 18px 12px;background:var(--porcelain)}
.eachat__chip{
  font-family:var(--font-head);font-weight:600;font-size:.8rem;
  padding:8px 13px;border-radius:var(--r-pill);border:1.5px solid var(--line);
  background:#fff;color:var(--navy);cursor:pointer;transition:border-color .15s ease
}
.eachat__chip:hover{border-color:var(--navy)}

.eachat__bar{display:flex;gap:8px;padding:12px 14px;border-top:1px solid var(--line);background:#fff}
.eachat__in{flex:1;padding:11px 14px;font-size:.94rem;border:1.5px solid var(--line);border-radius:var(--r-pill)}
.eachat__send{
  width:42px;height:42px;flex:0 0 42px;border:0;border-radius:50%;
  background:var(--navy);color:#fff;cursor:pointer;display:flex;align-items:center;justify-content:center
}
.eachat__send svg{width:18px;height:18px}
.eachat__send:hover{background:var(--navy-deep)}

.eachat__foot{margin:0;padding:0 16px 12px;font-size:.72rem;color:var(--ink-faint);background:#fff;line-height:1.5}
.eachat__foot a{color:var(--steel)}

.eachat__capture{background:#fff;border:1px solid var(--navy);border-radius:14px;padding:16px}
.eachat__capture p{font-size:.9rem;margin:0 0 10px;color:var(--ink)}
.eachat__cap{display:flex;gap:7px}
.eachat__cap input{flex:1;padding:10px 13px;font-size:.9rem;border:1.5px solid var(--line);border-radius:var(--r-pill)}
.eachat__cap .btn{padding:10px 16px;font-size:.85rem;white-space:nowrap}
.eachat__fine{font-size:.7rem!important;color:var(--ink-faint);margin:9px 0 0!important}

@media(max-width:480px){
  .eachat{right:12px;bottom:12px}
  .eachat__panel{height:calc(100vh - 90px)}
}

/* ============================================================
   Evidence layer — data, charts, sources
   ============================================================ */
.stat-card{background:#fff;border:1px solid var(--line);border-radius:var(--r-lg);padding:28px;display:flex;flex-direction:column}
.stat-card__n{font-family:var(--font-head);font-weight:800;font-size:clamp(2.2rem,4.4vw,3.2rem);line-height:1;color:var(--navy);letter-spacing:-.03em}
.stat-card__n em{font-style:normal;font-size:.4em;color:var(--ink-faint);font-weight:600;letter-spacing:0}
.stat-card__t{font-family:var(--font-head);font-weight:700;font-size:1rem;margin:14px 0 8px;color:var(--ink)}
.stat-card p{font-size:.92rem;color:var(--ink-soft);margin-bottom:14px}
.stat-card__src{margin-top:auto;font-family:var(--font-body);font-weight:500;font-size:.72rem;text-transform:uppercase;letter-spacing:.1em;color:var(--ink-faint);padding-top:14px;border-top:1px solid var(--line-soft)}
.stat-card__src a{color:var(--steel)}
.stat-card--dark{background:var(--ink);border-color:var(--ink)}
.stat-card--dark .stat-card__n{color:var(--cyan)}
.stat-card--dark .stat-card__t{color:#fff}
.stat-card--dark p{color:#B9CCDA}
.stat-card--dark .stat-card__src{color:#6E8CA1;border-top-color:rgba(255,255,255,.12)}

.chartwrap{background:#fff;border:1px solid var(--line);border-radius:var(--r-lg);padding:30px}
.chartwrap svg{width:100%;height:auto;display:block}
.chart-note{font-family:var(--font-body);font-size:.9rem;color:var(--ink-soft);margin:18px 0 0;line-height:1.65;max-width:70ch}
.chart-note a{color:var(--steel)}

.counter{border-left:3px solid var(--coral);padding:6px 0 6px 22px;margin:34px 0}
.counter__k{font-family:var(--font-head);font-size:.85rem;font-weight:600;color:var(--coral);margin-bottom:8px}
.counter p{margin-bottom:.7em}
.counter p:last-child{margin-bottom:0}

.sources{font-family:var(--font-body);font-size:.95rem;line-height:1.9;color:var(--ink-soft)}
.sources li{margin-bottom:6px}

/* ============================================================
   Video
   ============================================================ */
.video{position:relative;border-radius:var(--r-lg);overflow:hidden;background:var(--ink);box-shadow:var(--sh-lg);margin:0}
.video video{width:100%;height:auto;display:block;aspect-ratio:16/9;object-fit:cover;background:var(--ink)}
.video__play{
  position:absolute;inset:0;display:flex;align-items:center;justify-content:center;
  border:0;cursor:pointer;background:rgba(7,43,69,.18);transition:background .2s ease;
}
.video__play:hover{background:rgba(7,43,69,.15)}
.video__play span{
  width:74px;height:74px;border-radius:50%;background:#fff;display:flex;align-items:center;justify-content:center;
  box-shadow:0 14px 34px -10px rgba(0,0,0,.5);transition:transform .2s ease;
}
.video__play:hover span{transform:scale(1.06)}
.video__play svg{width:26px;height:26px;margin-left:4px;color:var(--navy)}
.video.is-playing .video__play{display:none}
.video__cap{
  font-family:var(--font-body);font-size:.92rem;color:var(--ink-faint);margin-top:14px;
}
.sec--ink .video__cap,.sec--navy .video__cap{color:#8FB0C6}
@media(prefers-reduced-motion:reduce){.video__play:hover span{transform:none}}

/* ============================================================
   v3 — conversion layer
   ============================================================ */

/* Book cards: formats + a real buy button */
.book__formats{display:flex;flex-wrap:wrap;gap:5px;margin:10px 0 14px}
.fmt{font-family:var(--font-head);font-size:.76rem;font-weight:600;letter-spacing:0;
  padding:5px 9px;border-radius:var(--r-pill);border:1px solid var(--line);color:var(--ink-soft)}
.book .btn{width:100%;margin-top:auto}

/* Buy-the-set band */
.setband{background:linear-gradient(160deg,var(--navy-deep),var(--navy));color:#fff;border-radius:var(--r-lg);
  padding:40px;display:grid;grid-template-columns:1.1fr .9fr;gap:44px;align-items:center}
@media(max-width:860px){.setband{grid-template-columns:1fr;gap:28px;padding:30px}}
.setband h2,.setband h3{color:#fff}
.setband p{color:#C2D8E7}
.setcovers{display:flex;justify-content:center;align-items:flex-end;gap:12px}
.setcovers img{height:clamp(120px,15vw,190px);width:auto;border-radius:4px;
  box-shadow:0 20px 40px -16px rgba(0,0,0,.7),0 0 0 1px rgba(255,255,255,.08)}

/* Outcome cards — the "after" state */
.out{background:#fff;border:1px solid var(--line);border-radius:var(--r-lg);padding:26px;border-top:3px solid var(--cyan)}
.out__k{font-family:var(--font-head);font-weight:600;font-size:.8rem;color:var(--steel);margin-bottom:10px}
.out h3{font-size:1.08rem;margin-bottom:8px}
.out p{font-size:.93rem;color:var(--ink-soft);margin:0}

/* Proof / testimonial */
.quote{background:#fff;border:1px solid var(--line);border-radius:var(--r-lg);padding:30px;display:flex;flex-direction:column}
.quote__mark{font-family:var(--font-head);font-size:2.6rem;line-height:1;color:var(--mist);margin-bottom:8px}
.quote p{font-size:1.02rem;color:var(--ink);line-height:1.6;flex:1}
.quote__who{margin-top:18px;padding-top:16px;border-top:1px solid var(--line-soft);
  font-family:var(--font-body);font-size:.9rem;color:var(--ink-soft)}
.quote__who b{display:block;color:var(--ink);font-weight:500;margin-bottom:3px}
.quote--empty{border-style:dashed;background:var(--porcelain)}
.quote--empty p{color:var(--ink-faint);font-style:italic}

/* Rating strip */
.rating{display:flex;align-items:center;gap:12px;font-family:var(--font-body);font-size:.92rem;color:var(--ink-soft)}
.rating__stars{color:#F5A623;letter-spacing:2px;font-size:1rem}

/* Closing CTA band — on every page */
.closer{background:var(--ink);color:#fff;padding:64px 0}
.closer h2{color:#fff;max-width:22ch}
.closer p{color:#B9CCDA;max-width:56ch}
.closer__row{display:flex;flex-wrap:wrap;gap:12px;margin-top:26px}
.closer__grid{display:grid;grid-template-columns:1.15fr .85fr;gap:48px;align-items:center}
@media(max-width:860px){.closer__grid{grid-template-columns:1fr;gap:28px}}

/* Seasonal alert */
.season{background:var(--coral);color:#fff;padding:12px 0;font-family:var(--font-body);
  font-size:.92rem;letter-spacing:0;text-align:center}
.season a{color:#fff;text-decoration:underline;font-weight:600}
.season b{font-weight:500}

/* ============================================================
   v3.1 — trust markers
   ============================================================ */
.badge{
  display:inline-flex;align-items:center;gap:7px;
  font-family:var(--font-head);font-size:.78rem;font-weight:600;letter-spacing:.01em;
  padding:6px 12px;border-radius:var(--r-pill);
  background:#FEF3E8;border:1px solid #F2C89A;color:#9A5B12;font-weight:500;
}
.badge svg{width:12px;height:12px}
.badge--dark{background:rgba(245,166,35,.14);border-color:rgba(245,166,35,.45);color:#F5C77E}

/* Voices — industry validation, not customer testimonials */
.voice{background:#fff;border:1px solid var(--line);border-radius:var(--r-lg);padding:30px;display:flex;flex-direction:column}
.voice__q{font-size:1.06rem;line-height:1.6;color:var(--ink);flex:1;margin:0 0 20px}
.voice__q::before{content:"\201C";font-family:var(--font-head);font-size:1.6rem;color:var(--cyan);margin-right:2px}
.voice__who{padding-top:16px;border-top:1px solid var(--line-soft);
  font-family:var(--font-body);font-size:.9rem;color:var(--ink-soft);line-height:1.6}
.voice__who b{display:block;color:var(--ink);font-family:var(--font-head);font-weight:600;font-size:.95rem;margin-bottom:2px}
.voice__src{display:block;margin-top:4px;font-size:.8rem;color:var(--ink-faint)}

/* ============================================================
   Speaking
   ============================================================ */
.talk{background:#fff;border:1px solid var(--line);border-radius:var(--r-lg);padding:28px;display:flex;flex-direction:column;border-left:3px solid var(--cyan)}
.talk__k{font-family:var(--font-head);font-weight:600;font-size:.78rem;color:var(--steel);margin-bottom:10px}
.talk h3{font-size:1.12rem;margin-bottom:10px;line-height:1.3}
.talk p{font-size:.93rem;color:var(--ink-soft);flex:1;margin-bottom:14px}
.talk__meta{font-family:var(--font-body);font-size:.84rem;color:var(--ink-faint);padding-top:14px;border-top:1px solid var(--line-soft)}

.stage{border-radius:var(--r-lg);overflow:hidden;box-shadow:var(--sh-lg);margin:0;position:relative}
.stage img{width:100%;display:block}
.stage figcaption{position:absolute;left:0;right:0;bottom:0;padding:20px 24px;
  background:linear-gradient(transparent,rgba(7,43,69,.94));
  font-family:var(--font-body);font-size:.9rem;color:#C8DCEA}
.stage figcaption b{display:block;color:#fff;font-family:var(--font-head);font-weight:600;margin-bottom:2px;font-size:1rem}

.stages{display:grid;gap:0;border:1px solid var(--line);border-radius:var(--r-lg);overflow:hidden;background:#fff}
.stages__row{display:grid;grid-template-columns:1fr 2fr 1fr;gap:20px;padding:20px 26px;border-bottom:1px solid var(--line-soft);align-items:baseline}
.stages__row:last-child{border-bottom:0}
.stages__yr{font-family:var(--font-rec);font-size:.9rem;color:var(--steel);letter-spacing:.06em}
.stages__ev{font-family:var(--font-head);font-weight:600;font-size:1rem;color:var(--ink)}
.stages__ev span{display:block;font-family:var(--font-body);font-weight:400;font-size:.88rem;color:var(--ink-soft);margin-top:3px}
.stages__mt{font-family:var(--font-body);font-size:.86rem;color:var(--ink-faint);text-align:right}
@media(max-width:700px){
  .stages__row{grid-template-columns:1fr;gap:6px}
  .stages__mt{text-align:left}
}

/* ============================================================
   Storm line + awards
   ============================================================ */
.awards{display:flex;flex-wrap:wrap;gap:10px}
.award{display:inline-flex;align-items:center;gap:7px;font-family:var(--font-head);font-size:.78rem;
  letter-spacing:.01em;padding:8px 14px;border-radius:var(--r-pill);
  background:#FEF3E8;border:1px solid #F2C89A;color:#9A5B12;font-weight:500}
.sec--ink .award,.sec--navy .award{background:rgba(245,166,35,.13);border-color:rgba(245,166,35,.42);color:#F5C77E}
.award svg{width:12px;height:12px;flex:0 0 12px}

.storm{display:grid;grid-template-columns:1fr 1fr;gap:24px}
@media(max-width:820px){.storm{grid-template-columns:1fr}}
.stormcard{background:#fff;border:1px solid var(--line);border-radius:var(--r-lg);overflow:hidden;display:flex;flex-direction:column}
.stormcard__img{background:linear-gradient(160deg,var(--porcelain),var(--mist));padding:34px;display:flex;justify-content:center}
.stormcard__img img{max-height:300px;width:auto;border-radius:5px;box-shadow:0 26px 50px -18px rgba(11,35,55,.45)}
.stormcard__b{padding:26px 28px 28px;display:flex;flex-direction:column;flex:1}
.stormcard__k{font-family:var(--font-head);font-weight:600;font-size:.8rem;color:var(--steel);margin-bottom:10px}
.stormcard h3{font-size:1.3rem;margin-bottom:10px}
.stormcard p{font-size:.95rem;color:var(--ink-soft);flex:1}
.stormcard--soon{border-style:dashed;background:var(--porcelain)}
.stormcard--soon .stormcard__img{opacity:.9}

/* ============================================================
   FAQ
   ============================================================ */
.faq{border-top:1px solid var(--line)}
.faq__item{border-bottom:1px solid var(--line)}
.faq__q{width:100%;text-align:left;background:none;border:0;cursor:pointer;padding:26px 44px 26px 0;
  font-family:var(--font-head);font-weight:600;font-size:1.12rem;color:var(--ink);position:relative;line-height:1.4}
.faq__q::after{content:"+";position:absolute;right:8px;top:50%;transform:translateY(-50%);
  font-size:1.5rem;color:var(--steel);font-weight:400;transition:transform .2s ease}
.faq__item[open] .faq__q::after{content:"\2212"}
.faq__a{padding:0 60px 28px 0;color:var(--ink-soft);font-size:1rem;line-height:1.7;max-width:74ch}
.faq__a p{margin-bottom:.9em}
.faq__a p:last-child{margin-bottom:0}
details.faq__item summary{list-style:none}
details.faq__item summary::-webkit-details-marker{display:none}

/* ============================================================
   LinkedIn / connect
   ============================================================ */
.li{display:inline-flex;align-items:center;gap:9px;padding:11px 18px;border-radius:var(--r-pill);
  background:#0A66C2;color:#fff;font-family:var(--font-head);font-weight:600;font-size:.92rem;
  transition:background .15s ease}
.li:hover{background:#084d92;color:#fff}
.li svg{width:17px;height:17px;flex:0 0 17px}
.li--ghost{background:transparent;color:var(--navy);border:1.5px solid var(--line)}
.li--ghost:hover{background:transparent;border-color:#0A66C2;color:#0A66C2}
.sec--ink .li--ghost,.sec--navy .li--ghost{color:#fff;border-color:rgba(255,255,255,.32)}
.sec--ink .li--ghost:hover,.sec--navy .li--ghost:hover{color:#fff;border-color:#fff;background:rgba(255,255,255,.08)}

/* ============================================================
   Insights — articles
   ============================================================ */
.artlist{display:grid;gap:0;border-top:1px solid var(--line)}
.artcard{display:grid;grid-template-columns:150px 1fr;gap:32px;padding:32px 0;
  border-bottom:1px solid var(--line);align-items:start}
@media(max-width:700px){.artcard{grid-template-columns:1fr;gap:10px;padding:26px 0}}
.artcard__meta{font-family:var(--font-body);font-size:.86rem;color:var(--ink-faint);line-height:1.6}
.artcard h3{font-size:1.32rem;margin-bottom:8px;line-height:1.3}
.artcard h3 a{color:var(--ink)}
.artcard h3 a:hover{color:var(--navy)}
.artcard p{color:var(--ink-soft);margin-bottom:12px;max-width:68ch}
.artcard__more{font-family:var(--font-head);font-weight:600;font-size:.92rem;color:var(--navy)}

/* Article body */
.article{max-width:72ch;margin:0 auto}
.article h2{font-size:clamp(1.45rem,2.4vw,1.85rem);margin:52px 0 16px;line-height:1.25}
.article h3{font-size:1.18rem;margin:34px 0 12px}
.article p{font-size:1.08rem;line-height:1.75;color:var(--ink-soft);margin-bottom:1.15em}
.article ul{margin:0 0 1.4em;padding-left:0;list-style:none}
.article ul li{position:relative;padding-left:30px;margin-bottom:16px;font-size:1.06rem;
  line-height:1.7;color:var(--ink-soft)}
.article ul li::before{content:"";position:absolute;left:2px;top:.62em;width:9px;height:2px;background:var(--cyan)}
.article ul li b,.article ul li strong{color:var(--ink)}
.article blockquote{margin:38px 0;padding:4px 0 4px 28px;border-left:3px solid var(--cyan)}
.article blockquote p{font-family:var(--font-head);font-size:1.22rem;line-height:1.5;color:var(--ink);
  font-weight:500;font-style:normal;margin:0}
.article__lead{font-size:1.24rem;line-height:1.6;color:var(--ink);margin-bottom:1.4em}
.article__standfirst{font-family:var(--font-head);font-weight:600;font-size:1.3rem;line-height:1.45;
  color:var(--ink);margin:44px 0;padding:26px 30px;background:var(--porcelain);border-radius:var(--r-lg)}
.article__meta{font-family:var(--font-body);font-size:.92rem;color:#8FB0C6;margin-top:20px}
.article__meta b{color:#fff;font-weight:500}
.artcta{background:var(--ink);color:#fff;border-radius:var(--r-lg);padding:38px;margin:56px 0 0;
  display:grid;grid-template-columns:auto 1fr;gap:32px;align-items:center}
@media(max-width:700px){.artcta{grid-template-columns:1fr;gap:22px;padding:28px}}
.artcta img{height:190px;width:auto;border-radius:5px;box-shadow:0 20px 40px -14px rgba(0,0,0,.6)}
.artcta h3{color:#fff;font-size:1.28rem;margin-bottom:10px}
.artcta p{color:#B9CCDA;font-size:.98rem;margin-bottom:18px}